Blizzard's Real ID Sparks Controversy, Outrages Fans

By | Wed, July 7th, 2010 at 4:47 pm

Every one of you is a serial stalker, rapist, identity thief, and overall annoyance. No one likes you and no, you are not special; you are not a beautiful or unique snowflake. You are purified, virtual reality evil.

But only if you play Blizzard games.

So, yes, prety much all of you.

Blizzard’s recent announcement to use real names in the new StarCraft II community site and World of Warcraft Cataclysm expansion forum has sparked a heated backlash from Battle.net users, with commenters fearing for their lives, jobs, money, privacy and emotional security when the shift takes place before July 27.

But with the comments it’s receiving on the Battle.net forums, perhaps Blizzard should be fearing for its own life instead. With over 1,399 combined pages of angry rants and threats to leave the forums and games entirely, Blizzard has sparked an online riot that could quickly turn to revolution.

Based on its new RealID service, Blizzard says its plans are a completely innocent attempt to stop flame wars and trolling on its immensely popular forums:

The first and most significant change is that in the near future, anyone posting or replying to a post on official Blizzard forums will be doing so using their Real ID – that is, their real-life first and last name – with the option to also display the name of their primary in-game character alongside it. These changes will go into effect on all StarCraft II forums with the launch of the new community site prior to the July 27 release of the game, with the World of Warcraft site and forums following suit near the launch of Cataclysm. The classic Battle.net forums, including those for Diablo II and Warcraft III, will be moving to a new legacy forum section with the release of the StarCraft II community site and at that time will also transition to using Real ID for posting.

The official forums have always been a great place to discuss the latest info on our games, offer ideas and suggestions, and share experiences with other players – however, the forums have also earned a reputation as a place where flame wars, trolling, and other unpleasantness run wild. Removing the veil of anonymity typical to online dialogue will contribute to a more positive forum environment, promote constructive conversations, and connect the Blizzard community in ways they haven’t been connected before. With this change, you’ll see blue posters (i.e. Blizzard employees) posting by their real first and last names on our forums as well.

However pure its intentions, it would appear Battle.net users disagree with Blizzard’s new, hippie transparency philosophy, and a few for valid reasons. Blizzard’s decision is the most severe move against the common perceptions of internet privacy yet seen in the gaming community and a degree of backlash is duly expected.

Online anonymity is one reason so many people are drawn to computer games and forums. For some it is the ability to create a completely separate personality online, for others it is to live out a fantasy life, and for others still it is a simple matter of escape. The response to Blizzard’s announcement seems extreme, and for obvious reasons. People are fighting for their lives – virtual lives, but a life to which they are emotionally attached all the same. Perhaps we should be more concerned about the emotional attachment in the first place – how healthy is it to harbor a virtual persona on this level? – but for now the concern lies in Blizzard’s presumptuous removal of our anonymity.

But that’s just my opinion.

What do you think? Is a real name really this big of a deal, or are we overreacting as our anonymous personalities so often allow us to do? Post your thoughts below (and feel free to include your real name, if you dare).